Tsoku Maela – Appropriate III, 2018

The series continues to study the exotic Western gaze on African culture and the intersection between culture and commerce. ⁣⁣⁣
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Furthermore to explore the implications of misrepresentation through miseducation on communities such as the Masaai, Ndzundza Matebele and subcultures such as Pantsula of South Africa - a movement lesser known for its rebellious origins against forced removals from 1950 of residents from Sophiatown and Alexandra, Johannesburg, and more for a culture of young dissident, thuggish black men from the ghetto. ⁣⁣⁣
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Through structural and institutional methodologies that serve to erase, misrepresent and ultimately condition a new generation of Africans to seek solace in Western values instead of their own ancestral beliefs, African cultures have been reduced to an aesthetic without heritage down to a sentiment that holds true for both the West and the African: acceptable when accepted.